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5 Tips to choose the Right Platform for Mobile Application Development

  • AppInventiv
  • Jan 14, 2016
  • 3 min read

“Excellence represents a wise choice, not chance.” – Aristotle

Choosing the right mobile application development platform isn’t at all an easy task. The consequences are deep so the decision must be wisely thought-out. In virtue of this essential selection, start-ups and leading brands, who want to choose the right mobile app development platform solution must consider these essential factors:

1. Analysing your target audience – One of the key elements for choosing the right platform is analysing your target audiences. As there are some areas, where some users use iPhones while other prefer tablets or Android. In the world o


f mobile space, where Apple and Android leaders are carving up a huge chunk of the market, players such as Windows Phone and Blackberry are getting a comparatively much smaller piece. So, for choosing the right platform, you need to consider your target audiences, wisely.


2. Choosing the right tools and resources – Today almost every app requires to be compatible with various technologies and trends. So, it becomes important to design apps that are quick, cost-effective and get easily compatible with multiple coding languages, such as Objective C (iOS app development) and Java (Android app development) and future updates (if required). And, for getting this done, you need to choose your app development team wisely. And, for choosing the right tools, you need to choose the right mobile app developers.


3. If Native, web or hybrid – One of the most oldest and popular questions that every app owner asks from its mobile app developers before getting its app developed. And, the answer remains the same i.e. it solely depends on what’s your product is and what is required to make it easily available. Before making a choice always consider the fact that what kind of mobile apps you want to get developed. Native apps are comparatively harder to develop but the results that it deliver are worth the effort. And, mobile web apps don’t require installation like native platforms do. But Native apps are cost-effective and have few performance issues. Moreover, Hybrid apps are developed with pioneering tools that result in enhancement, but they combine both the perspective - the best and the worst of both native and web apps.

4. Cloud scalability – Have you ever encountered with a problem? – You logged on a website and it abruptly crashed? Although crashes are inescapable because today many websites encounter dense user traffic issues and cloud servers can easily meet those challenges. Mobile app development platforms that offer cloud-scalability are high-end and are highly compatible. They have a leading edge that should never be overlooked.


5. Right Analytics tools and using appropriate communication services – For knowing which direction your mobile apps are moving, you need to use the right tool that can easily monitor, analyse and track app-specific usage data. Right from in-app purchases to customized user tracking info including videos or audio content, demographic info and real-time activities avails a company a diverse advantage in assembling info to enhance the solution’s results.

A company that wants to wisely choose and have informed decision while choosing the right mobile application development platform should consider the above mentioned tips.


These days, there are numerous app development companies, but AppInventiv is a renowned mobile app development company that can give life to your ideas. It includes a team of experts who hold great expertise in developing an app.

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